30 Insanely Good Instagram Story Ideas

Do you want to show up consistently on your Instagram Stories but don’t have any content ideas? Then read on to learn more.

Yes, your valuable content should be on your Instagram feed, but Instagram stories are the place where you get to know and understand your followers and turn them into your clients, your ideal audience, and your customers.

You don’t have to think of exceptionally unique ideas for Instagram stories; you can share anything and everything on Instagram stories that might resonate with your ideal audience and your followers.

Instagram stories are the place where you can show the BTS—the behind-the-scenes of your business and how you conduct your day-to-day activities.

Check out these Instagram story ideas that will make your life easier.

30 Insanely Good Instagram Story Ideas

30 Insanely Good Instagram Story Ideas
  1. Share your Spotify playlist and show people what you’re listening to nowadays
  2. Share a throwback photo of yourself and describe who you were in them vs. who you are now
  3. Why I use this particular ______ (tool/software/programs/apps)
  4. Share the BTS of how you create your product
  5. Share how you found my niche
  6. Share a low point in your business, and what you did to overcome that
  7. Share how your product/service is different from others 
  8. Share how your childhood affected you and your business
  9. Share some things on your gratitude list this week and ask your followers what theirs are
  10. Share and support some local businesses that you like
  11. Ask people to guess your biggest fear/pet peeve
  12. Share where you live and why you love that place
  13. Share or offer a discount on your product or service
  14. Ask people to DM you with questions about a particular topic
  15. Share your feelings about the weather
  16. Promote a social cause you care about
  17. Share any new or upcoming offers
  18. Share a struggle you recently overcame
  19. Share BTS look at how you coach/deliver your packages / complete services 
  20. Share your favourite place to work – your work desk or café
  21. Morning routine on a week vs. weekend
  22. Share a small win for that day
  23. Share something you’re looking forward to (the next week, quarter, season)
  24. Share the latest book you’re reading
  25. Share a podcast you listened to recently
  26. Answer FAQs
  27. Do a fun poll and ask your audience’s opinions
  28. Quiz your audience about a particular topic
  29. Share your latest feed post and tell your audience a little more about it
  30. Share client testimonials

Are you following me on Instagram?

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Did you like these simple and effective Instagram story ideas? Let me know in the comments below.

Other Resources:

7 FREE Tools To Grow On Instagram

7 Strategy Mistakes On Instagram And How To Fix Them

7 Quick Ways To Stand Out On Instagram

50+ Secret Instagram Story Stickers For Beautiful Stories


Aditi Jain

Learn the secrets of growing your social media from an actual Social Media Manager!


Aditya Jain
September 9, 2021 8:49 am

Instagram stories are as much a big part of your Instagram strategy as reels and feed posts. Thanks for sharing these ideas!

Sangeeta Jain
September 9, 2021 11:43 am

I can now do a thirty day Instagram Story challenge!!!! Thanks for sharing these Instagram Story Ideas.

September 11, 2021 2:55 am

Lots of great ideas! They really help to get the creative juices flowing 🙂
Thanks for sharing!

September 11, 2021 4:35 am

These are fantastic suggestions. Thanks for this great post. You have motivated me to try a few of these.

Suresh Kumar
September 12, 2021 11:15 pm

Saving these story ideas!!!!

Fransic verso
September 14, 2021 10:39 pm

Great ideas, I use IG for personal use right now and some of these ideas will come in handy. Thank you for sharing!

Fransic – https://www.querianson.com

Brava S Reitumetse
September 17, 2021 12:00 am

Oh these are so great! I’m definitely going to try some of them out.

September 17, 2021 2:33 am

Thank you for sharing these great ideas!

September 17, 2021 4:04 am

I love your ideas!

Miranda Balogh
September 17, 2021 4:51 am

Great ideas! I never know what to share on Instagram stories, but now I have a pretty good list of ideas to try. Thanks for the suggestions!

September 17, 2021 6:59 am

For someone working as a marketing staff, this is really helpful because Instagram plays a huge part in my job. Thank you for sharing these ideas with us x

September 17, 2021 9:24 am

Saving this. Thanks for the ideas!

September 17, 2021 12:39 pm

Amazing ideas!!! 🙂 Will def try some of these out

September 17, 2021 5:58 pm

Super useful post, I will definitely use these ideas 🙂
Thank you for sharing!

September 17, 2021 8:28 pm

Love all these ideas! Great post, Aditi, as always! 🙂

Jennifer Record
September 18, 2021 12:15 am

I needed this list! Thank you for the inspiration… printing it out to keep for the future 😉

Jyoti Chaubey
September 25, 2021 8:18 pm

These ideas are so helpful!!!

Ayesha Ayub
September 26, 2021 10:31 pm

Being active on Instagram (especially putting stories daily) is an amazing and easiest way to increase your reach and engagement on your stories and posts, this is also helps in getting new followers.

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