7 Important Things To Consider Before Starting A Blog

Are you thinking about starting a blog? Then you need to consider these things before starting a blog.

First things first, what is a blog?

A blog is an online place where you share information and your thoughts regarding a particular topic. A blog can be anything: a website, a social media page on Instagram, A Facebook group, or a profile on LinkedIn. A blog does not necessarily have to include a monetary or financial investment, but you do need to spend a fair share of your time growing it.

Now that we have clarified what a blog is, you need to know why it is important to make one.

The need for a personal brand is increasing day by day. To stand out, to show your thoughts, and to practise your skills are just a few reasons why people create blogs. A blog can act as a side income, a portfolio to show your clients how to get leads for your business, a way to establish yourself as an authority, a case study for your jobs, and so on.

Creating a blog is easy, but maintaining it is hard. You need to put your best foot forward, be consistent, provide value, solve issues your ideal reader faces, and more.

Ask yourself these questions before thinking about making a blog, which will save you a lot of time down the road.

7 Important Things To Consider Before Starting A Blog

Why are you creating?

The first and simplest question you need to ask is, Why are you creating a blog? What is the reason or purpose for putting your time and energy behind it? Are your reasons good enough to work on this project?

What will you post?

Next, you need to think about what kind of content you want to put out there.

Will it be:

Long-form articles

Short and Crisp blogs

Interesting infographics

Video Content


Social Media Posts

Anything else?

How will you get your content ideas?

After deciding what kinds of posts you want to share, you need to come up with a list of topics on which you will share your expertise. Even if you think you have enough content, you do not. Sooner than you think, that content bank will run out because, while your ideas might be great and interesting, not all ideas can be converted into shareable content.

How many times will you post?

If it is a website, then how many articles in a week? And if it is social media, how many times will you post? Only weekdays and no weekends, Every alternate day, thrice a week, daily? You must make your schedule around this and see what will fit and what does not.

What resources are you going to use?

You cannot be online without using any mobile application a website or a tool that helps you with your day. Make a list of the tools that you can think of which will help you in your blogging journey. Then check whether they have a free version or a paid/premium/pro version. Will the free version be enough? 

My recommendation: Stick to free tools in the beginning. There are lots of options available for all the tools you can think of. Try them out and then decide if you need an upgrade on them.

Is it a Temporary Phase or a Permanent One?

Now think about whether this is just a phase or if you are serious about it. Do you want to work on it as a side hustle or take on a full-time role in it? If you are going full-time, then what about your finances? Do you have the budget to allocate a paid resource? Starting a blog means donning many hats, like content creation, graphic design, promotion, selling, maintaining a work-life balance, and more.

Then ask if you have enough to sustain yourself for six months. Because six months is the minimum you will need to establish your blog and business before you start to see some reach, some people achieve it sooner, but then that all depends on your strategy and work style.

What platforms will you work on – is your audience on that platform?

There are a lot of different platforms for different industries and sectors. YouTube is for video creators, Pinterest is for blogging reach and traffic, and Instagram and Facebook are visual platforms. Think and do research about where your ideal customers (people you want to target) hang out and focus on that. Be active on 2–3 platforms at the most.

There is more to starting a blog, but this is the beginning. Take some time out and start writing or thinking about all the things that are in the article, and only after that should you take the step of starting a blog.

If you just start without any research or strategy, then that is just spending extra time on things you should not be doing because once you start, your sole focus should be on growing and establishing yourself as an authority.

Some resources for you that will help:

7 Tips To Keep Your Business Consistent

7 Tips To Keep Your Social Media Up-To-Date

7 Important Pinterest Marketing Tips

7 Easy Ways To Get More Reach For Your Blog

Hope this helps.

Till then 


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Aditi Jain

Learn the secrets of growing your social media from an actual Social Media Manager!


Sangeeta Jain
June 16, 2021 12:00 am

So true! There is a lot that goes into the makings of a blog.

Aditya Jain
June 16, 2021 2:19 pm

Nice Post! Something to think about

June 16, 2021 7:23 pm

These are great suggestions to starting a blog. A blog is a great release and use of information and experience.

June 16, 2021 11:16 pm

Lots of helpful information. Thanks for sharing!

Linda Egeler
June 17, 2021 12:45 am

Great tips for starting a blog! I’ve had mine up and running for a while now, and started a Facebook page t go with it. Now I need to get started on Pinterest.

Karen | Online Blog & Business Help
June 17, 2021 6:43 am

Fantastic points here! Starting a blog should definitely take some planning before jumping in!

June 17, 2021 7:03 am

So much truth! A lot of sites make it sound so easy and “anyone can do it” but blogging is a whole commitment. People need to be prepared

Kayla DiMaggio
June 20, 2021 3:57 am

This was super helpful! Thank you for sharing!

June 20, 2021 7:22 am

Knowing your blog schedule really is good to know before starting a blog. I unfortunately did do this and did not have a consistent blog schedule the first few months. I have definitely learned now to have a good schedule.

Jojo Reyes Jr
June 27, 2021 3:35 am

Good tips to starting a blog, especially for beginners.

Jennifer Record
June 27, 2021 3:45 am

Great advice about which platforms to use (still struggling with that!) and where to get resources… I prefer going and seeing places first hand.. so much harder to use other people’s advice.. I need the first hand experience!

Suresh Kumar
June 27, 2021 10:07 am

Great advice. Starting a blog is a serious business. Consider everything before moving in

June 27, 2021 6:09 pm

These are very helpful tips and points to consider! Especially the platforms like Pinterest, Instagram Etc. I think these are so important for getting the blog out there! I use Instagram the most.

July 18, 2021 8:16 pm

Being clear on why do you want to start a blog is key. It’s helpful to keep you on track and not give up when things get difficult.

July 23, 2021 3:00 pm

Is it temporary or permanent and which platform helps a lot and also the why’s while blogging is not an easy task it is fulfilling at the same time.

7 FREE Tools To Grow On Instagram - itisaditijain
August 1, 2021 5:53 pm

[…] 7 Important Things To Consider Before Starting A Blog […]

August 5, 2021 2:57 am

I like how these tips are really good and practical. I also love how it all starts with a why. Everyone has to find their why.

Miranda Balogh
August 5, 2021 5:13 am

Lots of great tips here! I’m sure beginner bloggers will appreciate all of this information.

August 5, 2021 10:56 pm

I love that you highlighted that people need to really think if this is a temporary whim or a long-term commitment. Blogging with the intention to make money is a long-form game. It takes a lot of time and has a considerable learning curve. You need to be committed and realistic in order to succeed.

Jyoti Chaubey
September 25, 2021 8:27 pm

Great tips there

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March 24, 2023 5:52 pm

[…] 7 Important Things To Consider Before Starting A Blog […]

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